\u56db\u3001<\/strong>\u7af6\u8cfd\u898f\u5247<\/p>\n

\u3010\u7b2c\u4e00\u968e\u6bb5\uff0d\u521d\u8cfd\u3011<\/strong><\/p>\n\n\n\n\n\n\n
\n
\u7af6\u8cfd\u6642\u7a0b<\/strong><\/p>\n<\/td>\n
\n
\u91cd\u8981\u4e8b\u4ef6<\/strong><\/p>\n<\/td>\n
\n
\u6642\u9593<\/strong><\/p>\n<\/td>\n<\/tr>\n
\n
\u5831\u540d\u6642\u9593<\/p>\n<\/td>\n
\u5831\u540d\u8868\u516c\u544a\u65bc\u672c\u7cfb\u7db2\u9801\uff08http:\/\/ba.knu.edu.tw\/files\/15-1023-4226,c1167-1.php?Lang=zh-tw\uff09<\/td>\n \n
\u5373\u65e5\u8d77<\/p>\n
\u81f32017\u5e744\u670817\u65e5(\u3127)<\/p>\n<\/td>\n<\/tr>\n
\n
\u521d\u8cfd\u7a3f\u4ef6<\/p>\n
\u6536\u4ef6\u6642\u9593<\/p>\n<\/td>\n
1.\u00a0\u7e73\u4ea4\u8cc7\u6599\u9808\u5305\u542b\uff1a<\/p>\n
(1)\u00a0\u00a0 \u5831\u540d\u8868\u3002<\/p>\n
(2)\u00a0\u00a0 \u6388\u6b0a\u540c\u610f\u66f8\u3002<\/p>\n
(3)\u00a0\u00a0 \u4f01\u5283\u66f8(\u9700\u4ee5\u7d19\u672c\u5370\u51fa\uff0c\u4e00\u5f0f5\u4efd)\u3002<\/p>\n
(4)\u00a0\u00a0 \u4f01\u5283\u66f8\u96fb\u5b50\u6a94(\u4ee5\u5149\u789f\u7247\u5132\u5b58)\u3002<\/p>\n
2.\u00a0\u7a3f\u4ef6\u8cc7\u6599\u5bc4\u9001\u81f3\u958b\u5357\u5927\u5b78\u4f01\u696d\u8207\u5275\u696d\u7ba1\u7406\u5b78\u7cfb (33857\u6843\u5712\u5e02\u8606\u7af9\u5340\u958b\u5357\u8def\u4e00\u865f)\uff0c\u903e\u6642\u4e0d\u4e88\u53d7\u7406(\u4ee5\u90f5\u6233\u70ba\u6191)\u3002<\/td>\n
\n
\u5373\u65e5\u8d77<\/p>\n
\u81f32017\u5e744\u670817\u65e5(\u3127)<\/p>\n<\/td>\n<\/tr>\n
\n
\u521d\u8cfd<\/p>\n
\u7d50\u679c\u516c\u5e03<\/p>\n<\/td>\n
\u6649\u7d1a\u6c7a\u8cfd\u540d\u55ae\u8207\u6642\u7a0b\u8868\u5c07\u516c\u544a\u65bc\u300c\u958b\u5357\u5927\u5b78\u4f01\u696d\u8207\u5275\u696d\u7ba1\u7406\u5b78\u7cfb\u300d\u4e4b\u7814\u8a0e\u6703\u7db2\u7ad9http:\/\/ba.knu.edu.tw\/files\/15-1023-4513,c1167-1.php?Lang=zh-tw\uff0c\u4e26\u4ee5\u96fb\u8a71\u3001email\u901a\u77e5\u5404\u9032\u5165\u6c7a\u8cfd\u4e4b\u7d44\u5225<\/td>\n \n
2017\u5e744\u670827\u65e5(\u56db)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n
<\/p>\n
(\u4e00)\u00a0\u00a0 \u8a55\u9078\u6a19\u6e96\uff1a<\/p>\n
1. \u8cc7\u683c\u5be9\u67e5\u7531\u5be9\u67e5\u59d4\u54e1\uff0c\u91dd\u5c0d\u53c3\u8cfd\u4e3b\u984c\u9032\u884c\u8cc7\u683c\u5be9\u67e5\u7be9\u9078\uff0c\u51e1\u53c3\u8cfd\u8cc7\u6599\u4e0d\u9f4a\u5168\u6216\u7f3a\u5c11\u8005\u7686\u65bc\u7b2c\u4e00\u968e\u6bb5\u7be9\u9078\u6642\u9032\u884c\u6dd8\u6c70\u3002<\/p>\n
2. \u66f8\u9762\u5be9\u67e5\u6642\uff0c\u6bcf\u4efd\u5275\u696d\u4f01\u5283\u7531\u8a55\u5be9\u9032\u884c\u533f\u540d\u5be9\u67e5\u3002<\/p>\n
3. \u66f8\u9762\u8a55\u5be9\u6a19\u6e96\uff1a<\/p>\n\n\n\n\n\n\n\n\n
\n
\u8a55\u5206\u9805\u76ee<\/strong><\/p>\n<\/td>\n
\n
\u5167\u5bb9\u8aaa\u660e<\/strong><\/p>\n<\/td>\n
\n
\u6bd4\u91cd<\/strong><\/p>\n<\/td>\n<\/tr>\n
\u5275\u696d\u69cb\u60f3\u8207\u5e02\u5834\u6a5f\u6703<\/td>\n \u5982\uff1a\u5275\u610f\u69cb\u60f3\u3001PEST\u5206\u6790\u74b0\u5883\u3001Porter\u4e94\u529b\u5206\u6790\u5e02\u5834\u3001SWOT\u77e9\u9663\u5206\u6790\u7d93\u71df\u74b0\u5883\u3001STP\u63d0\u51fa\u5e02\u5834\u5340\u9694\u3001\u6d88\u8cbb\u504f\u597d\u77e5\u89ba\u8c61\u9650\u5716\u3001\u5275\u65b0\u5167\u5bb9\u8aaa\u660e\u7b49<\/td>\n \n
25%<\/p>\n<\/td>\n<\/tr>\n
\u5275\u696d\u53ef\u57f7\u884c\u6027<\/td>\n \u53ef\u884c\u6027(\u5305\u62ec\u670d\u52d9\/\u6280\u8853\u3001\u5e02\u5834\u3001\u5718\u968a\u3001\u8ca1\u52d9\u53ef\u884c\u6027)\u8207\u9810\u671f\u9054\u6210\u6548\u76ca(\u5305\u62ec\u8cea\u6027\u8207\u91cf\u5316\u6548\u76ca)<\/td>\n \n
30%<\/p>\n<\/td>\n<\/tr>\n
\u7522\u54c1\u6216\u670d\u52d9\u6a21\u5f0f<\/td>\n \u8aaa\u660e\u6240\u63d0\u4f9b\u7684\u7522\u54c1\u6216\u670d\u52d9\u4e26\u8207\u4e3b\u8981\u7af6\u722d\u8005\u505a\u6bd4\u8f03\uff0c\u5176\u6b21\u63d0\u51fa\u5176\u76ee\u6a19\u5e02\u5834\u4e26\u63d0\u51fa\u76f8\u95dc\u5e02\u5834\u7814\u7a76\u4f50\u8b49\u8cc7\u6599\uff0c\u6b64\u5916\u9700\u8aaa\u660e\u5176\u5e02\u5834\u9032\u5165\u7b56\u7565\u8207\u65b0\u4e8b\u696d\u6210\u9577\u7b56\u7565\u70ba\u4f55<\/td>\n \n
25%<\/p>\n<\/td>\n<\/tr>\n
\u4f01\u5283\u5167\u5bb9\u67b6\u69cb\u5b8c\u6574\u6027<\/td>\n \u4f01\u5283\u66f8\u6574\u9ad4\u662f\u5426\u5177\u6709\u826f\u597d\u5275\u65b0\u6574\u5408<\/td>\n \n
10%<\/p>\n<\/td>\n<\/tr>\n
\u4f01\u5283\u5167\u5bb9\u4e00\u81f4\u884c<\/td>\n \u4f01\u5283\u66f8\u5167\u5bb9\u524d\u5f8c\u662f\u5426\u4e00\u81f4<\/td>\n \n
10%<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n
\u8a3b\uff1a\u4f9d\u66f8\u9762\u5be9\u67e5\u5206\u6578\uff0c\u9304\u53d6\u82e5\u5e72\u7d44\u6649\u7d1a\u6c7a\u8cfd\u3002\u66f8\u9762\u5be9\u67e5\u5206\u6578\u82e5\u6709\u76f8\u540c\u6642\uff0c\u5247\u4f9d\uff081\uff09\u5275\u696d\u53ef\u57f7\u884c\u6027\u3001\uff082\uff09\u5275\u696d\u69cb\u60f3\u8207\u5e02\u5834\u6a5f\u6703\u3001\uff083\uff09\u5167\u5bb9\u67b6\u69cb\u5b8c\u6574\u6027\uff0c\u505a\u5206\u6578\u6bd4\u8f03\uff1b\u82e5\u4e09\u8005\u5206\u6578\u7686\u540c\uff0c\u5247\u589e\u984d\u5165\u9078\u3002<\/p>\n
\u3010\u7b2c<\/strong>\u4e8c<\/strong>\u968e\u6bb5\uff0d\u6c7a\u8cfd\u3011<\/strong><\/p>\n
(\u4e00)\u00a0\u00a0 \u5c0d\u8c61\uff1a\u6649\u7d1a\u6c7a\u8cfd\u4e4b\u53c3\u8cfd\u968a\u4f0d<\/p>\n
(\u4e8c)\u00a0\u00a0 \u6642\u9593\uff1a2017\u5e7405\u670811\u65e5(\u661f\u671f\u56db)<\/p>\n
(\u4e09)\u00a0\u00a0 \u5831\u5230\u5730\u9ede\uff1a\u958b\u5357\u5927\u5b78\u5353\u8d8a\u6a13B103<\/p>\n
(\u56db)\u00a0\u00a0 \u6c7a\u8cfd\u7c21\u5831\u5730\u9ede\uff1a\u958b\u5357\u5927\u5b78\u5353\u8d8a\u6a13B103<\/p>\n
(\u4e94)\u00a0\u00a0 \u9812\u734e\u5730\u9ede\uff1a\u958b\u5357\u5927\u5b78\u5353\u8d8a\u6a13B103<\/p>\n
(\u516d)\u00a0\u00a0 \u6c7a\u8cfd\u898f\u5b9a\uff1a<\/p>\n
1. \u6c7a\u8cfd\u7576\u65e5\u9700\u91cd\u65b0\u7e73\u4ea4\u4fee\u6b63\u5f8c\u4e4b\u66f8\u9762\u5831\u544a\u53ca\u7c21\u5831(\u9700\u4ee5\u7d19\u672c\u5370\u51fa\uff0c\u4e00\u5f0f5\u4efd)\u53ca\u66f8\u9762\u5831\u544a\u53ca\u7c21\u5831\u76f8\u95dc\u8cc7\u6599\u7684\u96fb\u5b50\u6a94(\u4ee5\u5149\u789f\u7247\u5132\u5b58)\u4e59\u4efd\u3002<\/p>\n
2. \u6649\u7d1a\u6c7a\u8cfd\u4e4b\u53c3\u8cfd\u968a\u4f0d\uff0c\u9700\u6309\u898f\u5b9a\u4e4b\u5831\u5230\u6642\u9593\u5230\u73fe\u5834\u9032\u884c\u53e3\u982d\u767c\u8868\uff0c\u5831\u5230\u8207\u767c\u8868\u6642\u9593\u6703\u53e6\u884c\u516c\u544a\u901a\u77e5\u3002<\/p>\n
3. \u6649\u7d1a\u6c7a\u8cfd\u4e4b\u53c3\u8cfd\u968a\u4f0d\uff0c\u6bcf\u4f4d\u968a\u54e1\u7686\u9700\u53c3\u8207\u53e3\u982d\u5831\u544a\u6216\u56de\u7b54\u8a55\u5be9\u4e4b\u63d0\u554f\u3002<\/p>\n
4. \u53e3\u982d\u5831\u544a\u65b9\u5f0f\u4e0d\u62d8\u5f62\u5f0f\uff0c\u7c21\u5831\u3001\u5f71\u7247\u3001\u5716\u7248\u7b49\u4efb\u4f55\u5f62\u5f0f\u7686\u53ef\u3002<\/p>\n
5. \u5404\u7d44\u53e3\u982d\u767c\u8868\u6642\u9593\u4ee515\u5206\u9418\u70ba\u9650\uff0c\u8a62\u554f\u53ca\u7b54\u8a62\u6642\u9593\u70ba5~10\u5206\u9418\uff0c\u6703\u5834\u5099\u6709\u96fb\u8166\u53ca\u55ae\u69cd\u6295\u5f71\u6a5f\u3002<\/p>\n
(\u4e03)\u00a0\u00a0 \u6c7a\u8cfd\u8a55\u5be9\u6a19\u6e96<\/p>\n
1. \u7531\u4e3b\u8fa6\u55ae\u4f4d\u9080\u8acb\u5c08\u5bb6\u7d44\u6210\u4e4b\u8a55\u5be9\u59d4\u54e1\u9032\u884c\u8a55\u5be9\uff0c\u8a55\u5be9\u5206\u6578\u5360\u7e3d\u6210\u7e3e100%\u3002\u8a55\u5be9\u6a19\u6e96\u5305\u62ec\uff1a\u5275\u696d\u53ef\u884c\u602735%\u3001\u5275\u65b0\u5275\u610f35%\u3001\u5167\u5bb9\u7d50\u69cb20%\u3001\u81e8\u5834\u8868\u73fe10%\u3002<\/p>\n
2. \u4ee5\u7e3d\u5206\u4f9d\u5e8f\u6392\u540d\uff0c\u9047\u6709\u540c\u5206\u8005\uff0c\u518d\u4ee5\u524d\u8ff0\u5169\u9805\u7e3d\u5206\u9ad8\u8005\u6392\u540d\u65bc\u524d\u3002<\/p>\n
<\/p>\n
\u4e94\u3001<\/strong>\u4f01\u5283\u66f8\u683c\u5f0f<\/p>\n
\u53c3\u8cfd\u4f5c\u54c1\u5167\u6587\u6587\u5b57\uff0c\u4e00\u5f8b\u7531\u5de6\u800c\u53f3\u6a6b\u5411\u66f8\u5beb\uff0c\u4ee5A4\u898f\u683c\u76f4\u5411\u7d19\u5f35(\u4e2d\u6587\u4ee5\u6a19\u6977\u9ad412\u9ede\u5b57\u3001\u82f1\u6587\u4ee5Time New Roman 12\u9ede\u5b57\u3001\u884c\u8ddd22pt\u3001\u4e0a\u4e0b\u5de6\u53f3\u908a\u754c\u7686\u70ba2.5\u516c\u5206)\uff0c\u6587\u7ae0\u5167\u5bb9\u4ee520\u9801\u70ba\u9650(\u4e0d\u542b\u9644\u9304\u8207\u53c3\u8003\u8cc7\u6599)\uff0c\u5c01\u9762\u9801\u4e0d\u8a08\u3002\u4f01\u5283\u66f8\u5167\u5bb9\u5fc5\u9808\u6db5\u84cb\u4ee5\u4e0b\u9805\u76ee\uff1a<\/p>\n
(\u4e00)\u00a0\u00a0 \u9078\u5b9a\u4e3b\u984c\uff1a\u6240\u9078\u5b9a\u4e4b\u4e3b\u984c\u3002<\/p>\n
(\u4e8c)\u00a0\u00a0 \u7522\u696d\u80cc\u666f\uff1a\u8aaa\u660e\u7522\u696d\u80cc\u666f\u53ca\u9069\u7528\u65bc\u8a72\u8a08\u756b\u7684\u539f\u56e0\u3002<\/p>\n
(\u4e09)\u00a0\u00a0 \u5275\u65b0\u5448\u73fe\uff1a\u642d\u914d\u4e3b\u984c\u6240\u8981\u5448\u73fe\u7684\u5275\u65b0\u5167\u5bb9\u3002<\/p>\n
(\u56db)\u00a0\u00a0 \u53ef\u57f7\u884c\u6027\uff1a\u672a\u4f86\u5275\u696d\u4e4b\u53ef\u57f7\u884c\u6027\u8a55\u4f30\u3002<\/p>\n
(\u4e94)\u00a0\u00a0 \u9810\u671f\u6548\u76ca\uff1a\u8a08\u756b\u9054\u6210\u6642\uff0c\u9810\u8a08\u53ef\u9054\u6210\u7684\u6548\u76ca\u8a55\u4f30\u3002<\/p>\n
\u516d\u3001<\/strong>\u734e\u52f5\u65b9\u5f0f\uff1a<\/strong><\/p>\n
\u7b2c\u4e00\u540d\u734e\u91d110,000\u5143\u53ca\u734e\u72c0\u4e59\u5e40\uff1b<\/p>\n
\u7b2c\u4e8c\u540d\u734e\u91d18,000\u53ca\u734e\u72c0\u4e59\u5e40\u5143\uff1b<\/p>\n
\u7b2c\u4e09\u540d\u734e\u91d15,000\u5143\u53ca\u734e\u72c0\u4e59\u5e40\uff1b<\/p>\n
\u4f73\u4f5c\u734e\u91d13,000\u5143\u53ca\u734e\u72c0\u4e59\u5e40\u3002<\/p>\n
<\/p>\n
\u4e03\u3001<\/strong>\u6ce8\u610f\u4e8b\u9805\uff1a<\/strong><\/p>\n
(\u4e00) \u53c3\u52a0\u7af6\u8cfd\u6216\u5165\u570d\u4f5c\u54c1\uff0c\u5982\u7d93\u4eba\u6aa2\u8209\u6216\u544a\u767c\u70ba\u4ed6\u4eba\u4ee3\u52de\u6216\u9055\u53cd\u672c\u7af6\u8cfd\u76f8\u95dc\u898f\u5b9a\uff0c\u4e14\u6709\u5177\u9ad4\u4e8b\u5be6\u8005\uff0c\u5247\u8ffd\u56de\u5f97\u734e\u8cc7\u683c\u8207\u734e\u52f5\u3002<\/p>\n
(\u4e8c) \u53c3\u52a0\u7af6\u8cfd\u6216\u5165\u570d\u4f5c\u54c1\u5982\u6d89\u53ca\u8457\u4f5c\u6b0a\u3001\u5c08\u5229\u6b0a\u7b49\u4e4b\u50b7\u5bb3\uff0c\u7531\u6cd5\u9662\u5224\u6c7a\u5c6c\u5be6\u8005\uff0c\u8ffd\u56de\u5165\u570d\u8cc7\u683c\u8207\u734e\u52f5\uff0c\u4e3b\u8fa6\u55ae\u4f4d\u4e0d\u8ca0\u4efb\u4f55\u6cd5\u5f8b\u8cac\u4efb\u3002\u53c3\u8cfd\u4f5c\u54c1\u4ea6\u4e0d\u5f97\u6709\u6284\u8972\u6216\u4ee3\u7b46\u4e4b\u60c5\u4e8b\uff0c\u82e5\u7d93\u767c\u73fe\uff0c\u4e00\u5f8b\u53d6\u6d88\u53c3\u8cfd\u8cc7\u683c\u3002<\/p>\n
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